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Spring Sale 2025
Dior - Dolce&Gabbana - Gucci - Versace - Jimmy Choo
Valentino Garavani
New Collection
Ralph Lauren
Women & Men
Clarins, Lancôme & Guerlain
Perfumes, Skincare & Makeup
Byredo & Hermès
Perfumes, Candles & Body Care
Isabel Marant | Marc Jacobs | Tory Burch
New Collection
Di Joya
Jewellery Selection
Web Eyewear
Trendy Sunglasses
MyPrivateDressing - Loewe Selection
MyPrivateDressing - Celine Selection
Gucci | Max Mara | Dolce&Gabbana
New Collection
Beauty & Perfume Sets
Beauty & Perfume Sets
Ralph Lauren Kids
Boys & Girls
Brunello Cucinelli
New Collection
Haircare Selection
Haircare Selection
Lozza
From 1878: The oldest eyewear brand in Italy
Candles & Diffusers
Candles & Diffusers
MyPrivateDressing - Skirts Selection
MyPrivateDressing - Louis Vuitton Selection
Golden Goose | Balenciaga | Tod's
New Collection
SALE: Molton Brown
Luxury Cosmetics
Emporio Armani
New Collection
Luxury Perfumes
Luxury Perfumes Selection
Cosmetics Selection
Cosmetics Selection
Tommy Hilfiger Shoes
Shoes Selection
Watches Selection
Watches Selection
Luxury Selection Women
Luxury Selection Women
Weleda & Rausch
Natural Beauty
Luxury Selection Men
Luxury Selection Men
Beauty & Perfumes
Beauty & Perfume Selection
Cilela
Trendy Handbags
Calvin Klein
Women & Men
Liv Oliver
Jewellery Selection
La Roche Posay
Skincare Selection
Valmont
Luxury & Anti-Aging Skincare
Makeup Selection
Makeup Selection

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About us

We're a passionate team of e-commerce enthusiasts based in Geneva, Switzerland. Founded in 2009, our mission is to create a unique digital experience for the Swiss community.

MyPrivateEcosystem:

  • MyPrivateBoutique (2009): Discover daily deals on fashion, beauty, handbags, shoes, watches, and jewelry – up to 80% off! Our exclusive private sales have made us a favorite among Swiss online fashion shoppers.
  • MyPrivateDressing (2016): This leading online marketplace allows members to list their pre-loved luxury fashion and accessories, while also shopping for unique vintage treasures from other members in Switzerland.
  • MyPrivateCellar (2021): Launched in September 2021, MyPrivateCellar provides a platform for members to buy and sell a curated selection of premium wines and spirits.

Trusted Transactions:

In all our marketplaces, buyers and sellers connect directly. But worry not! We act as a trusted third party, ensuring every transaction is smooth and secure. We control listings, manage debits and credits, and safeguard everyone's interests throughout the process.

Why Choose Us?

  • Uniquely Swiss: We cater specifically to the Swiss community, understanding your preferences and local trends.
  • Curated Selection: Whether you're shopping for exclusive deals, selling pre-loved treasures, or browsing fine wines and spirits, we offer a curated selection you won't find anywhere else.
  • Seamless Experience: Enjoy a user-friendly platform that makes buying, selling, and discovering exciting finds a breeze.
  • Trusted Transactions: We prioritize security and peace of mind with our secure transaction process.

Ready to join the MyPrivate experience? Explore our marketplaces or contact us today to learn more!