La Prairie - 'Pure Gold Radiance Nocturnal' Night Balm - 60 mlThe night is a time of recovery and reconstruction for the skin. But the regeneration processes at night require large amounts of energy to function optimally. Devitalized skin cannot provide this energy because its cellular metabolism - essential for providing energy to the cells - is slowed down. The ageing process is accelerated and the signs of ageing become more pronounced.
Pure Gold Night Balm's formula provides the skin with a powerful, energy-rich nutrient. La Prairie's exclusive Pure Gold Diffusion System amplifies the conversion of this nutrient into energy by activating an energy sensor. This results in optimal use of the nutrient to help fuel the skin's energy-intensive nighttime repair processes.
The Pure Gold Diffusion System works on the skin in a three-act sequence. First, gold is deposited on the skin's surface to provide instant luminosity. This is followed by an intense infusion of regenerating ingredients. Finally, a steady release of active restorative ingredients attached to the gold particles that have been deposited on the skin's surface completes the sequence. Night after night, the skin appears strengthened and restructured. It gradually regains its luminosity. Every morning, it glows with a new radiance.
La Prairie continues its commitment to sustainability by offering this new creation in a refillable container, in line with the Pure Gold collection. The glass bottles containing the formulas are intended to be replaced by new ones. By guaranteeing the recyclability of its bottles, the Pure Gold collection allows customers to contribute to the reduction of waste for the good and beauty of the world we live in.